Srinagar, Oct 8: From the cozy corners of Anantnag, Kashmir, to millions of screens worldwide — *The Aapa Podcast* has become the latest internet sensation, blending humor, emotion, and the beauty of family bonds.
Created by young designer-turned-content creator Saadath Mohi-ud-din, the 20-second comedy short series stars his grandmother, Taja Begum, affectionately known as Aapa. Her candid wit and unfiltered humor have turned her into a viral star, earning admiration and laughter from audiences across generations.
What began as a lighthearted family experiment quickly evolved into a global phenomenon, garnering over 1 crore views in just one month across social media platforms. The statistics speak volumes — 32 lakh views on Instagram, 58 lakh on Facebook, and 14 lakh on Snapchat. One of Aapa’s reels, featuring her signature roasting style, surpassed 1 million views within 12 hours, with more than 90,000 shares.
The show’s charm lies not just in its humor but in its heart. Each episode captures the genuine warmth and affection between Saadath and his grandmother, offering viewers a slice of Kashmiri culture wrapped in laughter. Audiences relate deeply to the duo’s bond — a reflection of love, respect, and shared joy that transcends generations.
Speaking about his journey, Saadath said, “Leaving my job wasn’t easy, but I wanted to give my all to something that genuinely excites me. The overwhelming response shows that following your passion truly pays off.”
As The Aapa Podcast continues to grow, it serves as a beautiful reminder that the simplest stories — told with love and authenticity — can touch hearts everywhere. From the valleys of Kashmir to audiences across the world, Aapa and her grandson are proving that laughter truly knows no boundaries.
